In times of high uncertainty, it is even more critical for business leaders to have a firm handle on their company’s cash position. There is no better management tool for this task than the 13-week cash forecast. (Reading Time: 7 minutes)
Why unit economics like CAC and CLV matter to your business.
Without the right information, it is hard to make the right decision.
The amount of information that today’s business leaders have available at their fingertips to make business decisions is virtually unlimited. The potential rewards for those that invest the time, capital, and resources to ensure the right information is measured and reported are enormous. (Reading Time: 4 minutes)
Not all sales are created equal.
In today’s highly competitive business environment, it is critical for business leaders to understand the true profitability of the products and services they offer to customers and the expected value of those offerings over the lifetime of a customer as opposed to a single transaction. (Reading Time: 7 minutes)